Sustainability marketing is a very popular topic that can be defined as one of the least dangerous marketing actions or...

Today, it can be noted that the sphere of advertising has been going through certain changes in the recent years...

Omnichannel customer experience is gaining popularity in the retail business as it becomes the new norm. It means that customers...

Augmented reality is the relatively new technology that imposes digital objects on the real environment. Augmented reality marketing does this...

Voice search is still on the rise. Voice search is gradually becoming popular due to the daily usage of smart...

Just in the current digital environment, data is known to be an important resource for every organization, especially in the...

Introduction Over the past couple of years, influencer marketing has become one of the most prevalent P's in the marketing...

This is a very crucial area in today’s world of increasing customer awareness and competitive business environment where clients are...

AI Marketing Tools AI and machine learning have become popular in marketing in the recent past due to their ability...

Recent innovations in gene editing technologies have made significant impacts in the areas of biology and medicine. Gene editing makes...